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Home » Campaign Data Analyst – AIMIA

Campaign Data Analyst – AIMIA

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Loyalty management is the process of identifying, understanding and influencing best customers in order to build sustained, reciprocal and meaningful relationships that increase profits and drive long term enterprise value. We are Aimia and it is our vision to be the recognised global leader in loyalty management. Across our global enterprise we offer a full suite of services delivered through three loyalty service streams : Coalition Loyalty – designing, building and managing multi-partner and shared currency loyalty programs around the globe Proprietary Loyalty – designing, building and managing strategic business and customer loyalty programs for individual clients around the globe Loyalty Analytics – collecting, analysing and deriving actionable insight from customer data to deliver measurable marketing ROI for clients and partners around the globe Here in Asia Pacific, Aimia has proven experience in partnering with clients to deliver leading proprietary loyalty programs across the region. Our proprietary loyalty service experts design, launch and operate new client programs, re-launch, refresh and operate existing client programs and bring our digital, mobile and analytical expertise to bear on behalf of clients. As we continue on our journey to realise our vision to be the recognised global leader in loyalty management, we are actively building out our capability to offer increased services across the loyalty analytics and coalition loyalty streams. We have recently taken full ownership of the Interact business in Jakarta. Interact is primarily known as a creative direct marketing and CRM agency. Now part of the Aimia family, the plan is to realise the enormous growth potential that the Indonesia market holds in Asia Pacific.

Job Descriptions:
What is the focus of this role? The focus of the role is to work primarily with our campaign management software, to build, design and deliver the campaign for key clients across all business units.   Responsibilities include:
  • Design support, build and delivery of campaigns including audience selection, segmentation and output of final targeting files for use in Campaign solutions tools
  • Ensure robust QC processes are in place and documented, act swiftly and escalate where errors are identified
  • Writing SQL codes to comply business requirement of clients to produce various list of targeted customer for campaign based on complex transactional, behavioural and personal data sources held by Aimia
Essential skills and experience:
  • University degree in numerate discipline (desirable)
  • Interest and awareness of the latest marketing trends and technology (desirable)
  • Excellent in writing complex SQL codes (procedure, function, etc.) to deliver data segmentation and extraction
  • Knowledge of the principles of direct and email marketing
  • Knowledge of the principles of RDBMS and data warehouses
  • Excellent written and verbal communication skills in English
  • Exposure to Silverpop, ExactTarget, or similar.
  • First experience with marketing campaign management software (i.e: Adobe, Salesforce, Marketo, IBM Unica) is a plus point
Useful characteristics include:
  • Desire to work with data, perform advanced campaign and market analysis, or to develop their career in the campaign arena.
  • Pro-active, collaborative and inquisitive attitude
  • Ability to produce desired results within strict deadlines
  • Strong work ethic, analytical thinking, detail oriented and process driven
  • Excellent interpersonal & team working skills
 

Tanggal Buka Lowongan : 27 April 2017 (Tutup pada 27-May-2017)
Gaji : Bisa hubungi AIMIA - Menara Jamsostek, Gedung Utara, Lt.11, Jl. Jend Gatot Subroto No.38 Kuningan Barat Jakarta Selatan
Industri : Konsultasi (Bisnis & Manajemen)


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